Rigid Set-Up Boxes

What Are Rigid Set-Up Boxes?

Rigid set-up boxes are highly durable box packages built from sturdy materials, such as cardboard, paperboard, chipboard, and rigid foam. Unlike other types of bags or folding cartons, rigid set-up boxes are designed to stand on their own and be assembled without additional glue or tape. They usually protect luxury, fragile items and provide a memorable unboxing experience.

Custom rigid boxes can be designed with brand logos and other graphics or text that lend a polished, professional image to your brand. The high-quality, durable packaging signals to consumers that the product inside is of similarly high quality. Using the right combination of printing, foil stamping, embossing, and coatings will help your product stand out among its competitors.

We’ll explore more of the benefits custom rigid boxes provide for consumer product brands, as well as their most common applications, materials used, and other considerations to make when selecting this luxury packaging solution.

Benefits of Rigid Set-Up Boxes

Rigid set-up boxes offer the protection and durability customers expect when purchasing high-end and/or fragile products. Luxury rigid boxes offer protection with style, providing an attractive way of ensuring the packaging—and the items inside—withstand rough handling during transit.

When shipping items such as jewelry, cosmetics, or other high-end products, durability and image are essential. Custom rigid boxes also provide a crucial way for brands to present their brand with authority, making rigid set-up boxes a must-have in any high-end product marketing campaign. The benefits of rigid set-up boxes include:

• Durability of the packaging and product protection
• Elevated brand image
• Improving the product’s perceived value
• Nearly unlimited custom branding options, such as hot stamping or embossing

With the finest high-end boxes, the packaging itself becomes something of a product. End consumers often reuse set-up boxes to store their own belongings, searing brand recognition deeper into your audience’s awareness. Merchants also find value in reusing rigid boxes, such as for new products, return shipments, and shelf displays. However they are used, rigid set-up boxes serve as a striking demonstration of the care your company puts into its products and brand.

Another benefit is that set-up box packaging materials and designs are very easy to assemble. They fold into their final shape without requiring any other materials (e.g. adhesives, staples, glue). Some types can be easily stored in a flat, pre-formed state, then constructed into a usable form as needed. Because rigid set-up boxes enhance protection for your products, they reduce the likelihood of damaged products and subsequent returns or replacements.

Common Use Cases for Rigid Set-Up Boxes

Companies rely on rigid set-up boxes to present premium products as professionally and memorably as possible. The most common types of products rigid boxes package and protect include:

• Luxury/premium products, such as jewelry, fragrances, designer cosmetics, art, or any fragile item
• Gifts and special items
• High-end retail products, including smartphones, computers, appliances, and other electronics

Whether a retailer wishes to convey a feeling of exclusivity and quality, protect their products more effectively, or some combination of the two, rigid set-up box packaging is an ideal solution.

Materials Used For Rigid Set-Up Boxes

For standard or custom rigid boxes, fulfilling the purposes listed above requires thoughtful design according to the intended use case. In addition to the rigid set-up box’s shape and form, the primary factor to consider is how it is constructed. Different rigid box packaging materials can be made from a wide range of materials, which all come with their own properties, costs, and design possibilities.

The most frequently used materials for rigid boxes include:

• Chipboard: Made from recycled paper fibers, chipboard is a thick paper material made from wood chips and a resin binder. The typical thickness of chipboard in rigid set-up boxes is 2 to 3 mm.
• Paperboard and cardboard: Rigid set-up boxes use thick paperboard or cardboard to form solid, rigid packaging, in contrast to flexible packaging, which can change shape. Rigid paperboard boxes usually consist of gray Kraft boards covered with wrapping paper, glued to the outside of the box.
• Corrugated cardboard: Corrugated cardboard consists of a fluted sheet sandwiched between two flat linerboards. This material can be used as the rigid box packaging itself or as protective inserts.
• Plastic and other non-paper materials: Rigid set-up boxes and their inserts can be made of plastic. Other non-paper materials include molded pulp or stiff foam.

The desired appearance and function of the rigid set-up box determines the type of materials used. Most high-end rigid boxes are designed with unique finishes that influence texture, color, and enclosure mechanisms.

For instance, using small magnet closures that keep the box securely shut but easily open is a popular trend in packaging for cell phones and other electronics. Graphic design considerations, such as foil stamping and embossing, create various finishes on the rigid box. Color, ink, coatings, and desired texture are just some of the considerations.

The shape of the rigid box further impacts which materials are used. Multiple layers of flexible paperboard, for instance, can create rounded edges or tubes, which are popular for items such as health and beauty products. Corrugated board is particularly useful for allowing more control over the angles of the set-up box.

Rigid Set-Up Boxes By Deluxe Packaging

Premium luxury goods, fragile items, or any product needing a more polished presentation benefit from rigid set-up box packaging. Custom rigid boxes elevate brand image, giving customers a sense that your company is an authority in your market.

Whether it’s for gift giving, improved marketing, or ensuring maximum protection, rigid set-up boxes are an important part of your marketing efforts and overall brand. For over 40 years, Deluxe Packaging has partnered with customers across numerous industries to deliver custom packaging to exact specifications. To demonstrate our customer-first approach, 100% of our products are recyclable. In addition to rigid set-up boxes, our solutions include:

• Honeycomb packaging
• Point-of-purchase (POP) displays
• Fiberboard and corrugated tubes
• Folding cartons
• Custom cases
• Molded pulp
• Corrugated plastic

Contact us today to learn more about our set-up boxes and other capabilities.