Test Page

Floor PoP Displays

Designed as freestanding fixtures, PoP floor displays advertise the product while providing space for eye-catching graphics and key brand information. These displays are usually multi-tiered and can be stationary or mobile depending on the display requirements. When choosing or designing a floor display, it is important to be aware of the type of product being advertised and the environment in which it will be displayed. Specific considerations include:

• Number of items being displayed
• Height limitations
• Retailer style and structural guidelines

Floor displays can be made from a range of materials depending on whether they are intended for temporary, semi-permanent, or permanent use. Multiple materials can also be combined or layered in a single display to provide a unique textured appearance. Common material options include:

• Corrugate/cardboard
• Plastic
• Wood
• Metal